On 30th June, 250 TRIBE members will set off from Sarajevo and push the limits of human endurance to run and ride across Europe to London, in just 14 days.
2,000 brutal km. 6 days running - 35 miles every day. 8 days biking - up to 136 miles every day. Wild Balkan terrain. Sheer mountain passes in the Austrian Alps. 50+ degree heat. Unimaginable pain.

The mission: to raise £250,000 for the TRIBE Freedom Foundation to fight human trafficking.

Every year 1.2 million children are sold into slavery. That’s two new slaves a minute. They work in brothels, in sweatshops and on street corners across the world, often much closer to home than we think. We want this to stop.

We want to get every one of TRIBE community involved in the Run for Love. There are 2 ways you can join the #WeRunForLove movement:

  1. #WeRunForLove - On 4th July, thousands of UK runners will run 7km (across the UK) for the victims of human trafficking. Find your #WeRunForLove shoe tag in your TRIBE Pack to wear on the run

We want you to:

  • Run 7km wherever you are with us on the 4th July using your shoe tag > - Upload a picture to social media with copy:

“I ran 7km @ 7am with thousands of TRIBE runners for a world free from human trafficking as part of the TRIBE Run for Love. Text TRFL02 £10 to 70070 to help us hit our £250k target and follow our mission @ triberunforlove.com #WeRunForLove #EndHumanTrafficking”


  1. Run With Us - Register @ triberunforlove.com and run the final 20 miles of the Run for Love (near London) and roll right into our euphoric Run Free Festival.